I Shot This Healthcare Video Pro Bono Because I Was So Impressed With the Work of the Auditory-Verbal Center.
I shot this healthcare video because the Auditory-Verbal Center is a truly amazing nonprofit organization. They work with children who are deaf or hearing impaired, and teach them how to hear.
And no, I’m not exaggerating. That’s what they do.
The Director at AVC, Debbie Brilling, started out as a client. When her daughter was 18 months old, she was diagnosed as “profoundly deaf.” A few months later, her son was born deaf as well.
So Debbie enrolled both children at AVC, and spent years taking them to therapy sessions.
And now, she’s been their Director for 16 years.
A Devastating Diagnosis
Parents of deaf children often assume that their kids will live their entire lives in a silent world. But the reality is much more amazing.
Today, deaf kids are getting cochlear implants at a very young age—just one or two months. Then they start weekly therapy sessions at AVC, learning to interpret the sounds they hear. But the average parent doesn’t know that’s even possible.
“When you get the diagnosis, it’s devastating,” Debbie explains. “People think, how am I going to communicate with this child? Will they be able to hear music? Hear the birds outside? Speak to Grandma and Grandpa?”
Shooting a Healthcare Video
To help AVC tell their story, I interviewed Debbie and her son Jonathan on camera, along with most of their therapists.
I was also able to film some of the kids and parents, during their sessions.
AVC works with hundreds of kids in Atlanta, helping them learn to hear.
More importantly, they’re teaching parents how to continue the therapy at home. That way, the kids achieve much more than would be possible in a single one-hour session each week.
So much has changed in the past few years. New technology, new learning, are making so much more possible.
Today, every child born in Georgia is tested for hearing loss the day they’re born. Kids are getting into therapy earlier and earlier, and graduating from the program well before first grade. Sometimes as young as three years old.
Debbie summed it all up like this: “It’s been a journey, but it’s been an awesome journey.”
Many thanks to Debbie and Jonathan Brilling, and all the therapists at AVC, for agreeing to appear in this video, and to Rich Casanova from Podcast World Tour for the project referral.
For more examples of healthcare video, go here.
ABOUT THE AUTHOR
Harry Hayes is the owner and executive producer at Content Puppy Productions. Before starting his business, he spent 20+ years as an advertising writer and creative director.